07-22-2021, 01:52 PM
I mean, TV viewership is just going down in general tbh. And will likely to trend downwards as more people begin adapting newer habits (and older people … get older …).
Even the big-dick-tv NFL dropped from 17.9M to 14.9M views from 2010 to 2020. Other stuff in a similar sports / entertainment category like the WWE also continues to trend downwards from a pure TV views standpoint.
And yet, I feel like the NBA hasn’t dropped in popularity at all. If anything, it seems to be growing. So much of it is online, social media, etc tho and not included in tv ratings. Not to mention the growth internationally, which is also sketchy when measuring via just tv ratings.
The actual attention and eyeballs are not declining imo.
Silver, the NBA, the CBA, advertisers, etc will all eventually adjust and adapt to aligning money with eyeballs.
Even the big-dick-tv NFL dropped from 17.9M to 14.9M views from 2010 to 2020. Other stuff in a similar sports / entertainment category like the WWE also continues to trend downwards from a pure TV views standpoint.
And yet, I feel like the NBA hasn’t dropped in popularity at all. If anything, it seems to be growing. So much of it is online, social media, etc tho and not included in tv ratings. Not to mention the growth internationally, which is also sketchy when measuring via just tv ratings.
The actual attention and eyeballs are not declining imo.
Silver, the NBA, the CBA, advertisers, etc will all eventually adjust and adapt to aligning money with eyeballs.